Top Tactics to Grow Your Business

As you start the new year, have you considered how you can grow your business? It’s not enough to continue doing what you’ve been doing, especially if your competition has grown and changed its tactics in recent years. Here are some top tactics to grow your business.

Expand Target Audience

One way to diversify your business is by creating joint ventures with other companies. If you run a restaurant, you might seek different specialties sourced from outside vendors, such as dessert or vegan cuisine. By creating collaborative opportunities with companies that complement your product, you can diversify the customer base and bolster customer satisfaction by providing better services.

Attend Networking Events

One way to grow your business is by attending networking events. These events allow you to connect with professionals who can provide valuable insight, resources, and opportunities for your company. Meet up with other Scottsdale, AZ, business owners, and talk about challenges and how to overcome them. Some mentors offer advice or guidance on matters such as developing a marketing strategy or managing finances.

Reconsider Your Business Structure

The advantages of the S corps and C corps are distinct from one another. C corporations have advantages for big businesses, such as the capacity to hold several stocks, the accessibility of overseas investors, and fewer growth limit limitations. Small firms benefit more from S corporations because they can take advantage of pass-through taxation, self-employment tax savings, and the ability for business owners to deduct losses from taxes. By filling yourself or using a formation service, you can save money on expensive legal fees when completing the paperwork for either business entity.

Use Business Process Management

By examining the relationships between people, technology, and data, business process management can assist you in automating and improving procedures and workflows. You'll work more effectively by streamlining and optimizing previously time-consuming business processes. When developing a BPM framework, be careful to continuously assess its efficacy and take action based on data to enhance processes and output.

Sharpen Your Skills

Consider returning to school to strengthen your business abilities. Learn to manage people, create a business culture, handle benefits, and establish rules by returning to school and receiving an HR degree. Once you've learned these skills, you can apply them to your company. If you’re looking to elevate your tech know-how for your business’s benefit, a CompTIA certification can help. You will find a variety of ways to incorporate this into your business, from your cloud strategy to cybersecurity.

Revamp Marketing Strategy

Finding new and innovative ways to market your business and using the right message to resonate with consumers is key. Use digital platforms, such as FireDrum Email Marketing, Facebook, and Instagram, to engage with potential customers. Use paid marketing (PPC) a tools, such as Google Ads, Geofencing, or Facebook Ads, to test different messages and determine what resonates best.

Measure Analytics

Some of the best analytics tools are free. Google Analytics is one of the most well-known and straightforward tools. Another popular option is SurveyMonkey, which offers surveys to learn how customers see your company.

Making a Difference

It's not what you do but how you do it. Having the right tools, business entity, and BPM skills and going back to school can make all the difference. Visit Statistical Performance Marketing, a digital marketing agency and web design firm based in Scottsdale, AZ, specializing in various online marketing channels.

SP Marketing Experts specializes in a variety of digital marketing services including web design and development, SEO, and content management. Complete this form for a free consultation. Need an affordable, reliable, and easy-to-use email marketing platform? Please visit FireDrum Email Marketing

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I use SP Marketing for a number of things but I have to mention how useful it’s been having them help with Google Pay per click management. This company is fantastic at what they do. They are on top of everything and they are always so professional. I really don’t know what I would do without them. If you need any kind of digital marketing help this is the first place I would recommend. They put a lot of emphasis on customer care and they have really helped my business grow.
Kenneth Robinson
We hired SP Marketing to run online and social media ads for our company. I wasn’t really sure what to expect but decided it was worth a shot. The uptick in sales has been wonderful. These guys really know what they’re doing and their ads have brought us so many new customers. I’m so thankful. I highly recommend them.
Joseph Qrtiz
I just love SP Marketing Experts. I needed some major help with link and citation building and these guys were able to handle everything for me. Their services have been so useful. I can't remember the last time I worked with a company that had such great customer service. If you're looking for any kind of digital marketing help for your company this is the first and only company I would recommend.
Cherry Peterson
SP Marketing helped us completely redo our website. The old one was such a mess and we needed so much help. The end result was modern, easy to read, and very user friendly. I couldn’t be happier with their services. They did such a great job for us. I would 100% recommend them to anyone who has a business and needs website or marketing help. They do a fantastic job. They really delivered for us.
Harry Warner
In order to stay competitive as a business you have to be regularly posting on social media. However, I own a small business and managing my own social media while I’m trying to run a company isn’t really productive. Thankfully, I found SP Marketing. They have been great. They do all of our social posts for us so that I don’t have to worry about it. It’s really helped the business grow. They are very professional and very easy to work with. I don’t know what I did without them.
Angela Tolbert

Kenneth Robinson
I use SP Marketing for a number of things but I have to mention how useful it’s been having them help with Google Pay per click management. This company is fantastic at what they do. They are on top of everything and they are always so professional. I really don’t know what I would do without them. If you need any kind of digital marketing help this is the first place I would recommend. They put a lot of emphasis on customer care and they have really helped my business grow.
Joseph Qrtiz
We hired SP Marketing to run online and social media ads for our company. I wasn’t really sure what to expect but decided it was worth a shot. The uptick in sales has been wonderful. These guys really know what they’re doing and their ads have brought us so many new customers. I’m so thankful. I highly recommend them.
Cherry Peterson
I just love SP Marketing Experts. I needed some major help with link and citation building and these guys were able to handle everything for me. Their services have been so useful. I can't remember the last time I worked with a company that had such great customer service. If you're looking for any kind of digital marketing help for your company this is the first and only company I would recommend.
Harry Warner
SP Marketing helped us completely redo our website. The old one was such a mess and we needed so much help. The end result was modern, easy to read, and very user friendly. I couldn’t be happier with their services. They did such a great job for us. I would 100% recommend them to anyone who has a business and needs website or marketing help. They do a fantastic job. They really delivered for us.
Angela Tolbert
In order to stay competitive as a business you have to be regularly posting on social media. However, I own a small business and managing my own social media while I’m trying to run a company isn’t really productive. Thankfully, I found SP Marketing. They have been great. They do all of our social posts for us so that I don’t have to worry about it. It’s really helped the business grow. They are very professional and very easy to work with. I don’t know what I did without them.

Statistical Performance Marketing

Statistical Performance Marketing is a full service digital marketing agency and web design firm located in Scottsdale, Arizona.

1-877-347-3376
Monday through Friday, 9:00am - 5:00pm

Statistical Performance Marketing
www.spmarketingexperts.com
9903 E. Bell Rd., Suite #120-B
Scottsdale AZ 85260

Statistical Performance Marketing is a digital marketing agency and web design firm specializing in a variety of online marketing channels. Since our founding in 1999, it has been our goal to help all businesses run more efficiently and effectively online with outreach and remarketing campaigns. Combined, our team of designers, developers, and marketing experts have over 40 years of experience and an ever-growing drive for success.