Part of building an incredible resource that will generate links is actually finding quality content to link to. By linking only to content that’s resourceful (and from prominent websites), you’ll be boosting your own domain authority.
This concept is very similar to an essay. If you were writing a paper about how drinking water can fight cancer, you better have well-researched sources to validate your thesis and make your paper more authoritative.
In the same way, if you’re writing a blog article about the causes of diabetes, it makes sense to link to popular web references, like WebMD and Mayo Clinic. Google regularly rewards these sites with rich snippets, or a small excerpt from their articles you will first see when typing in a question on Google.
To check the domain authority of any website, you can use Afrefs’s tool to get the job done.
When writing your content, make sure you are always linking to prominent references. By doing so, you’ll be participating in a perpetual cycle of link-building that will impact your domain authority score over time.