What We Check First in an Existing Klaviyo Account
Many brands come to us with Klaviyo already installed. The account works, but flows were set up once and left alone, segments overlap, and nobody is sure which emails are actually making money. Here is what we look at before changing anything.
Store Integration and Data
Klaviyo is only as good as the data it receives. We confirm that your store is sending product views, add-to-cart events, checkouts and orders correctly. A broken or partial integration means flows never trigger, or trigger for the wrong people, and the reporting looks better or worse than reality.
Flow Overlap and Timing
It is common to find a new customer getting a welcome email, a browse reminder and a promotion on the same afternoon. We review flow filters and smart sending settings so each customer gets a sensible sequence instead of a pile of messages.
Sign-Up Forms and Offers
We look at where your forms appear, what they promise and whether the welcome flow delivers it. A discount code that has expired, or a form that covers the page on mobile, quietly costs you subscribers.
Template and Brand Consistency
Older templates often have outdated logos, broken links or text baked into images that does not display when images are turned off. We rebuild templates so they match your current brand and read well on a phone.
Who This Is a Good Fit For
This service suits online stores, often on Shopify or WooCommerce, that have steady traffic and want more repeat purchases from the customers they already have. If your store itself needs work, our Shopify website design and ecommerce web design teams can help with that side too.
Who It Is Not a Fit For
If you sell one high-ticket service and close sales by phone, a full Klaviyo build may be more than you need. A simpler email setup is usually a better match, and we will say so.
What to Have Ready
- Admin access to Klaviyo and your store
- Your current promotion calendar and margin limits for discounts
- Any brand guidelines, product photos and approved claims
- A list of what has worked, or flopped, in past campaigns
If you also text customers, we can plan your Klaviyo SMS alongside email. Our SMS marketing page covers how we approach texting.





