Working With SP Marketing Experts

How we work, the playbook we follow and real client results you can review.

The Foundation Comes First

Since 1999Helping businesses online
In-House TeamYou talk to the people doing the work
Every MonthA clear report on what we did and what is next

Marketing only works when the basics are in place. Before we spend your budget on ads or content, we check five things. If one is broken, we fix it first.

Your Website

Fast, easy to use on a phone and clear about what to do next.

Web design and landing pages

Tracking

Calls, forms and sales recorded correctly, so every report and ad decision is right.

Analytics and Tag Manager

Google Business Profile

Often the first thing local customers see. We keep it complete and current.

Profile management

Reviews

People read reviews before they call. We help you get more and answer them well.

Reputation management

Business Listings

The same name, address and phone number everywhere you appear online.

Listings and citations

Not sure where you stand? Our free SEO and AI visibility audit checks all five and sends you a PDF report within 5 business days.

Our SEO, AEO and GEO Playbook

SEO gets you found in Google. AEO and GEO get you mentioned when people ask AI tools like ChatGPT, Gemini and Google AI Overviews. Every plan includes all three, and every client gets the same steps.


  1. Audit and Baseline

    We review rankings, technical health, your Google Business Profile and AI visibility, then record a baseline before we change anything.


  2. Technical Fixes

    Page speed, image size, headings, broken pages and the code search engines read. See technical SEO.


  3. Titles and Descriptions

    Every important page gets a clear title and description written for the people searching.


  4. A Page for Every Service and Area

    Each city you serve and each service you offer gets its own useful page. See local SEO.


  5. Answers People and AI Can Use

    Direct answers to common questions, plus FAQ content that AI tools can quote.


  6. Structured Data

    Schema markup so search engines and AI tools understand your business.


  7. Report and Repeat

    Your first full report comes at the end of month one, then every month after that.

Learn more about SEO services, AEO and GEO for AI search.

Off-Page SEO and Citations

What other websites say about you matters as much as your own site. Search engines and AI tools look for proof that real people and trusted sites know your business.

Citations

Listed on the directories that matter for your industry and area, with matching details on every one.

Cleanup

Old and wrong listings corrected, so no one calls a number you stopped using years ago.

Links From Real Sites

Links earned from local organizations, partners and industry sites. Never bought from link farms.

Digital PR

News, awards and community work that give other sites a reason to mention you.

Reviews

A steady flow of new reviews on Google and industry sites builds rankings and trust.

See link building and citations and digital PR services.

A Social Presence That Stays Active

Customers check your social pages to see if you are open, busy and real. We keep your profiles active so you can focus on running the business.

Regular Posts

Part of every plan, from up to 4 posts a month on Momentum to 5 a week on Expand.

Compare plans

Short-Form Video

Reels, Shorts and TikTok videos, planned, filmed and edited by our team.

Video production

Paid Social

Ads on Facebook, Instagram and other platforms that reach the right people in your area.

Paid social ads

Learn more about social media management.

Case Studies and Highlights

Featured Client

AZ MediQuip

We took over AZ MediQuip’s marketing department in 2023. Today we run their Google Ads, SEO, AI search and website as one plan, with one team.

November 1, 2025 to October 26, 2026, compared with the year before.

5,959Phone calls from Google Ads▲ 52.1%
35,306Ad clicks▲ 7.7%
242,882Engaged website sessions▲ 97%
1,335Visits from AI platforms▲ 192%

More Client Case Studies

Landscape lighting, Scottsdale

North Star Outdoor Lighting

Google Ads leads recorded again

Web leads from Google Ads were never being recorded. We repaired the tracking and rebuilt the structured data on all 84 pages in under two weeks.

Read the Case Study

Real estate appraisal, Phoenix metro

Arizona Valleywide Appraisals

A page for all 19 cities served

The site had no SEO setup and pages for only some of its cities. We built a page for every one of its 19 cities and set up its SEO in three days.

Read the Case Study

Carpet, tile and stone cleaning, Glendale

First Class Green Cleaning

24 overlapping posts combined into 10

Dozens of blog posts were competing with each other. We combined 24 into 10, rebuilt 8 service pages and cut image weight by more than two thirds.

Read the Case Study

Read client reviews on our results page, or browse websites we built in our website gallery.

Video Samples From Our Social Work

We plan, film and edit short videos for clients every week. Here are recent reels we made for Sanderson Lincoln.

Sanderson Lincoln, October 31, 2026Watch on Instagram
Sanderson Lincoln, October 23, 2026Watch on Instagram
Sanderson Lincoln, October 22, 2026Watch on Instagram
Sanderson Lincoln, October 21, 2026Watch on Instagram
Sanderson Lincoln, October 19, 2026Watch on Instagram
Sanderson Lincoln, October 13, 2026Watch on Instagram

Swipe to see more reels

See everything we film on our video production page, including commercials for streaming TV.

Frequently Asked Questions

Every plan includes SEO, AEO and GEO for AI search, social posts, email and WordPress updates. Growth and higher plans add Google Ads and paid social management, blog posts and monthly meetings. Results depend on the business, so we show real ones: AZ MediQuip received 5,959 phone calls from Google Ads in the last year, up 52.1%, and you can read more client case studies.

We set up and manage campaigns on Google Ads, Microsoft Ads and social platforms, and we make sure calls and forms are tracked before we spend. Your ad spend is paid directly to the ad platforms, not to us. Reports cover spend, leads, cost per lead, the work we did and next steps. You get a report every month, with bi-weekly strategy on Accelerate and Expand. See your first 90 days.

We produce 15- and 30-second commercials for streaming TV and YouTube, Reels, Shorts and TikTok videos, brand and about videos, customer testimonials and motion graphics. We also design the ads that run on Google and social platforms. See video production.

Views alone do not tell you much. We look at how long people watch, how many click and what they do on your site, such as calls and form fills. For ads, we track calls, forms, cost per lead and qualified leads where tracking allows. We record a baseline before we start, send the first full report at the end of month one and review results every month after that. Most decisions are made on several months of data, not a single week.

One hire brings one person’s skills, plus benefits, software, training and time off. With us you get a team that covers SEO, ads, social, video, email and your website, and there is no one to recruit or replace. Plans start at $500 a month, and our Accelerate plan is $4,900 a month with 50 team hours. Ad spend is separate either way. Compare plans on our pricing page.

Ready to Talk About Your Marketing?