SMS Marketing

Texts get read. We help you send the right ones.

How Businesses Use SMS

  • Appointment and service reminders
  • Flash sales and limited-time offers
  • Lead follow-up within minutes
  • Review requests
  • Win-back offers for past customers
  • Event and reservation updates
Illustration of a phone receiving text reminders, offers and review requests

Built With Compliance in Mind

Text marketing has strict consent rules. We set up opt-in forms, clear opt-out instructions, carrier registration and message timing so your program stays on the right side of the rules.

Illustration of an SMS opt-in form, a compliance shield and a STOP opt-out reply

Works With Email

SMS works best alongside email. We plan both together so customers get the right message on the right channel without being overwhelmed.

Illustration of email and text message campaigns planned together on one calendar

How We Launch an SMS Program, Step by Step

Step 1: Decide What Texts Are For

Before anything is sent, we agree on the job SMS should do for your business. A dental office might want fewer no-shows. A retailer might want more weekend traffic. One clear goal keeps the program focused and keeps you from texting just because you can.

Step 2: Set Up Consent and Opt-Out Handling

Texts should only go to people who agreed to receive them. We add consent language to your forms and checkout, record when and where each subscriber joined, and make sure opt-out replies are honored automatically. For an overview of the basics, see our email and SMS compliance basics guide. Your own attorney is the right source for questions about your specific situation.

Step 3: Write a Small Set of Core Messages

Most programs start with three or four messages: a welcome text, a reminder, a review request and one promotional template. Each text names your business, says one thing and gives one action. Short links and plain language beat clever wording on a phone screen.

Step 4: Connect Texts to Your Other Tools

Reminders are most useful when they pull from your booking system, and win-back offers are most useful when they pull from purchase history. We connect SMS to your calendar, store or CRM where possible, and coordinate it with your email marketing and automation so the same customer is not getting the same offer twice in one day.

What You Should Have Ready

  • Any existing list of subscribers, plus how and when they opted in
  • Your booking, store or CRM logins
  • Your business hours and the times you do not want texts going out
  • A list of offers or reminders you already send by phone or email

How We Measure SMS

We track clicks, replies, opt-outs, and the action the text was meant to drive, such as kept appointments, redeemed offers or reviews left. A rising opt-out rate is an early sign you are sending too often or sending the wrong thing, so we watch it closely and adjust.

Common Mistakes We Help You Avoid

  • Importing a contact list that never agreed to marketing texts
  • Sending the same promotion to every subscriber instead of a relevant segment
  • Texting at odd hours in the customer’s time zone
  • Long messages that read like an email squeezed onto a phone

If you want to talk through whether texting fits your business, contact our team.

Frequently Asked Questions

Can I text my existing customer list?

Only customers who gave consent to receive marketing texts. We help you build a compliant opt-in list.

Less often than email. Most businesses send two to four marketing texts per month plus reminders.

Common uses include appointment and service reminders, flash sales and limited-time offers, lead follow-up within minutes, review requests, win-back offers for past customers, and event and reservation updates.

Text marketing has strict consent rules. We set up opt-in forms, clear opt-out instructions, carrier registration and message timing so your program stays on the right side of the rules.

Yes. SMS works best alongside email, so we plan both channels together. Customers get the right message on the right channel without being overwhelmed by too many messages.